Setting Up a Web Page for Your Studio - Part 3 Writing for the Internet

by John M. Zeigler, Ph.D.
Rio Rancho, NM USA

revious articles in this series have covered the basics of setting up a studio web site and a collection of do and don't rules for writing your studio site. This article will not talk specifically about what you should say on your studio site, although the previous articles in the series cover some aspects of studio site writing in detail. In this article, we will focus on getting what you want to say on your studio site into a form which is readable and interesting to the visitor, while accomplishing your goals for the site. The Internet has some important differences from publishing in print media; these can either be a source of interest for your site or can cause it to fail in what you want it to do, if not properly accounted for. Although much of what I will say here will be applicable to any Internet site, the focus here will be on the piano teaching studio site.

This is the abstract for the article. The full text of it, and many other articles not available on the online Piano Education Page, can be obtained by purchasing the PEP CD. To find out more about the PEP CD, click here.